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Thursday, June 28, 2012

Why Online Dating Is Gaining in Popularity

By Jayde Johanssen

Back in the day, online dating was seen as something that only the socially inept engaged in. It was a last resort measure, a desperate move. No normal person would agree to date someone they had never met in person. That proscription has, for the most part though, been abandoned. Hundreds of thousands of people are taking to the interwebs to find romance. True love on the net has become fashionable, so much so, that more people now than ever before are connecting online. The internet is a top destination for romance. Even the older generation is getting in on the game.

The online dating industry is booming. Scan the net and you'll find sites like OkCupid, Yahoo Personals, and Date.com are making a killing online as more and more people are looking to the web to find their one and only. Finding romance on the web is becoming so fashionable that a whole bevy of matchmaking sites are cropping up by the hour; and these sites are specializing, gearing themselves to more discerning consumers.

The niche dating site is more refined than your regular dating site. Niches target a small audience. They are geared for a select demographic. For instance, you can find niche dating sites catering to raw food enthusiasts or vegans. There are sites where members can only join if they enjoy adventure sports or rock music. If you're into wine, there's a niche site for that. If you like traveling the world, there's a niche there too.

There's a site out there for everyone.

So why is online dating so popular? It's a question that many skeptics-- those who've never dipped their toe in the online dating waters, so to speak-- ask their convert friends. For those who aren't immersed in the world of online dating, it may still seem odd. The internet is known for its fictions as much as for its facts.

And it is nice to know what someone does look like offline, in real life.

Online daters will be the first to tell their critics that they aren't up to speed with the times. Meeting people at Bingo or at the local club is old hat. Traditional dating is really hit or miss. You have no idea what a person's interests are before hand. With online dating, you can peruse profiles and find people that you actually think will be a good fit. There's also handy matching software which helps daters in the compatibility department. Online dating is a lot more selective. It's easier in a sense. Plus it's more casual; people are more at ease within their own homes. The whole dating ritual of going out and ending up stuck in a conversation with someone you can't stand can be avoided completely.

Having someone to talk to, especially in rough times can be very helpful. Online dating is great just for finding people to share your stories with. A lot of people make lifelong friends through online dating.

Critics of online dating say its dangerous. People lie. They cheat. They disappoint. What they don't realize is that people do those same things offline too.

About the Author:

Online dating websites offer physical opportunities to those seeking love. Jayde Johanssen recognises the online dating universe is nothing more than a cyber reflection of the physical dating universe. Another opportunity for love, nothing sinister.

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