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Wednesday, January 16, 2013

What You Should do to Build a Noticeable Brand on Twitter

By Tona Waldman

Twitter has been available for a while now. It is very quickly becoming a good method for internet marketers and bloggers to create their brand. If you want to stand out of the crowd and carve a unique brand on Twitter, then you will have to do things differently from the rest. So, what steps should you take to build a stronger brand on Twitter? The following article will teach us.

Increase Your Number of Followers: Twitter is highly popular mainly due to the type of communication it offers, which is original and effective. You will have to build a large list of followers if you want more people to know who you are and recognize your brand. On the other hand, hiring someone for $35 to get you 15,000 followers is a serious mistake because you need to make sure you are focusing on quality more than quantity. The more targeted followers you are able to gather, the better you'll be at positioning your brand in front of your market. However, remember that it takes a bit of time to build a large following, certainly longer than a day. Simply concentrate on offering value and quality, and the followers will come.

Seek Answers: Unlike question/answer sites like Yahoo! Posing questions on Twitter will help you to mature your brand. This is a good thing for you because it will bring attention to you and people will connect with you.

Do not use a Icon Picture: If your Twitter profile picture is going to be your company logo, people will find it difficult to connect with you. Why is this? It's simply because Twitter is a person to person social communication tool. It's a micro-blogging service designed to help humans connect with humans. It is essential that you post a real picture of yourself on your Twitter page. This is so that your followers will not feel like you are being too commercial. Your real picture will do wonders to make followers see that you are being for real. This instantly tells them what you intend to do. This will help you to build up an excellent brand that will be viewed by your targeted niche.

All in all, using Twitter for building up a brand is not as hard as it seems. You just have to participate on Twitter and supply your readers with content that really appeals to them Twitter people demand to get information that is valuable. So, if you can provide this, you will have no problems building up your brand.
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